Institutional
Marker and CARTO: A Strategic Partnership to Turn Location Data into Smarter Business Decisions
Institutional
14.7.2026

Through this strategic partnership, organizations across Argentina, Chile, Paraguay, and Uruguay will gain local access to one of the world's most advanced Location Intelligence platforms. As CARTO's Exclusive Partner across these markets, Marker combines CARTO's cloud-native technology with its regional expertise to help organizations solve business challenges through Spatial Analytics and Artificial Intelligence.

Turning Location Data into Better Decisions

Every day, organizations generate vast amounts of data. Much of that information contains a geographic component that can provide valuable context for understanding markets, optimizing operations, and identifying new growth opportunities.

However, transforming location data into actionable business insights remains a challenge for many organizations.

By combining Marker’s regional expertise in location technologies with CARTO’s industry-leading platform, organizations across Argentina, Chile, Paraguay, and Uruguay can leverage advanced spatial analytics to improve decision-making and gain a competitive advantage through data.

What Can Organizations Achieve?

✔ Identify new growth opportunities.

✔ Optimize operations and territory planning.

✔ Better understand customers and markets.

✔ Assess geographic risks.

✔ Incorporate Spatial AI into business decision-making.

More than simply providing technology, this partnership is designed to help organizations transform location data into better business decisions.

Solutions for Multiple Industries

CARTO's capabilities can be applied across a wide range of industries, helping organizations solve business challenges through Location Intelligence and Spatial Analytics.

Retail
Site selection, expansion planning, and geomarketing.

Logistics & Supply Chain
Route optimization and operational efficiency.

Telecommunications
Network planning, coverage analysis, and infrastructure optimization.

Financial Services
Territory analysis, market expansion, and risk assessment.

Insurance
Geospatial risk modeling and exposure analysis.

Why CARTO?

CARTO is the leading cloud-native platform for Location Intelligence, Spatial Analytics, Spatial AI, and Agentic GIS. Organizations around the world rely on CARTO to transform location data into strategic business insights, optimize operations, and uncover new growth opportunities.

"We're delighted to welcome Marker as CARTO's new Exclusive Partner across Chile, Argentina, Uruguay, and Paraguay. Together, we'll help organizations across the region unlock the full value of their location data through Location Intelligence, Spatial Analytics, Spatial AI, and Agentic GIS."

Leo Rodriguez
Chief Revenue Officer, CARTO

A New Step Toward Smarter Decisions

The partnership between Marker and CARTO marks the beginning of a new chapter for organizations across Argentina, Chile, Paraguay, and Uruguay looking to unlock the strategic value of their location data.

By combining CARTO's world-class technology with Marker’s regional expertise, both companies will work together to help organizations transform data into smarter decisions, optimize operations, and accelerate business growth.

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